Citi CBNA - GCG - Cards Acquisitions Product Manager in Manila, Philippines
Primary Location: Philippines,National Capital,Manila
Education: Bachelor's Degree
Job Function: Product Management
Shift: Day Job
Employee Status: Regular
Travel Time: No
Job ID: 17055275
Lead the overall Cards acquisition growth strategy in delivering the business goals and key metrics like channel share, CPA and paybacks.
Develop, plan and execute marketing strategies to acquire new accounts, including program tracking and cost analysis.
Identify opportunities and implement actions to grow channel share and to improve end to end conversion performance, from application to approval.
Understand the current acquisition landscape, including market-specific credit risk, and regulatory constraints, and identify strategies and tactics accordingly to maximize opportunities.
Work with Sales, Decision Management, Risk and Product teams to align on deliverable priorities and execution roadmap.
Good verbal and written communication skills including presentation creation and delivery.
Exhibits strong balance of creativity and analytical skills.
Proficient in analyzing & utilizing MIS data to make fact-based recommendations to improve overall strategies.
Strong team player with good relationship management and problem-solving skills.
Strong interpersonal skills.