Citi CBNA - GCG - Cards Acquisitions Product Manager in Manila, Philippines

  • Primary Location: Philippines,National Capital,Manila

  • Education: Bachelor's Degree

  • Job Function: Product Management

  • Schedule: Full-time

  • Shift: Day Job

  • Employee Status: Regular

  • Travel Time: No

  • Job ID: 17055275


  • Lead the overall Cards acquisition growth strategy in delivering the business goals and key metrics like channel share, CPA and paybacks.

  • Develop, plan and execute marketing strategies to acquire new accounts, including program tracking and cost analysis.

  • Identify opportunities and implement actions to grow channel share and to improve end to end conversion performance, from application to approval.

  • Understand the current acquisition landscape, including market-specific credit risk, and regulatory constraints, and identify strategies and tactics accordingly to maximize opportunities.

  • Work with Sales, Decision Management, Risk and Product teams to align on deliverable priorities and execution roadmap.


  • Good verbal and written communication skills including presentation creation and delivery.

  • Exhibits strong balance of creativity and analytical skills.

  • Proficient in analyzing & utilizing MIS data to make fact-based recommendations to improve overall strategies.

  • Strong team player with good relationship management and problem-solving skills.

  • Strong interpersonal skills.

  • Self-motivated